We’re a Hobart-based branding, design & social media studio. Lousy! builds emotionally intelligent brands for innovative businesses across Tasmania and Australia.

Process

01. Insights & Discovery

Learn about your business
Define your brand personality
Understand your customer
Positioning and differentiation

02. Creative Direction

Brand references
Exploring visual look and feel
A/B testing
Finalizing direction

03. Design & Implementation

Logo, color palette, typography
Visual communication
Identity systems & guidelines
Design deliverables
Digital & print implementation

Green juice bottle and apple product photography for a Hobart branding project
Colorful text spelling 'FEELS GOOD!' with each letter in a different bright color on a white background.

Services

Hobart food photography: burrito bowl on green tiles.
Child climbing a tree among green leaves in Tasmania, representing a playful Hobart brand photoshoot.

Team

(we’ll do a photo shoot soon)

Olivia
Brand Strategist and Design Lead

Elise
PR Lead

Andrew
Content Lead

We tell your story through design and photography. So your products look as good as we know they are. Get in touch.