We’re a Hobart-based branding, design & social media studio. Lousy! builds emotionally intelligent brands for innovative businesses across Tasmania and Australia.
Process
01. Insights & Discovery
Learn about your business
Define your brand personality
Understand your customer
Positioning and differentiation
02. Creative Direction
Brand references
Exploring visual look and feel
A/B testing
Finalizing direction
03. Design & Implementation
Logo, color palette, typography
Visual communication
Identity systems & guidelines
Design deliverables
Digital & print implementation
Services
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We get in your brand’s head and develop a clear and strategic roadmap for your visual identity and tone of voice.
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We craft voices you actually want to hear, personalities people genuinely want to hang out with. No awkward small talk.
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We design visual identities that say exactly who you are, so your audience can’t ignore you even if they try. Beautiful is good, memorable is better.
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Your packaging is your product's first conversation. Make it count. We design packaging that speaks loudly on shelves (without shouting).
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We do more than take a pretty picture. We tell your story in a way that’s memorable. Think genuine moments.
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We build websites that are both gorgeous and practical—no confusing navigation, no tech jargon, just clear digital spaces that people want to visit (and stay and shop).
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We write words people actually read—funny, insightful, clear, and never vanilla. Your brand deserves better than basic.
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Random shower thoughts and a questionable amount of coffee are involved, but mostly it’s our strategic frameworks that land us the perfect name. Choosing a name is crucial—we handle this seriously (but still have fun).
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We promise we won’t make you dance on camera. We make social media content worth stopping your scroll for. Strategic, conversational, and genuinely engaging—not another throwaway meme.
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We build genuine relationships that help your brand get the spotlight it deserves.
Team
(we’ll do a photo shoot soon)